The inbound tourism market has been growing rapidly in recent years thanks to more foreign visitors. Consequently, more tourist attractions and lodging facilities need to translate their promotional materials or websites into foreign languages.
Operators should ask themselves whether materials they have previously translated do a good job of communicating their facility’s attractions. Translation of tourism-related materials involves not only rendering information faithfully but also making it sound interesting and appealing.
Highly skilled translators who can write well and know how to reach readers emotionally can make all the difference. Omega Communications has access to experienced translators familiar with tourism who can communicate the appeal of tourism resources in the most effective way possible.